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Good businesses solve problems. Great ones change how people see them.

Patagonia did it for consumption. Oatly did it for dairy. Airbnb did it for home. We are on a mission to do the same for wastewater. When we call something waste, we treat it like something to get rid of, something to ship off, dump, or haul away. That’s why the wastewater system looks the way it does today: massive, centralized, overloaded. We see wastewater as a ValueStream full of reusable water, recoverable materials, and untapped potential. When you change how you see

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